Our "Franchise in a Box" solution got its start through our realization that:
- Print vehicles are becoming more costly and show lousy redemption results
- TV advertising is too expensive for a single franchisee to achieve the message density necessary to affect consumption
- Consumers don't want a relationship with your store alone but that they do want to have a relationship with your brand on a level that is large enough that it meets their consumption needs yet small enough to understand those needs
- Franchisees want a cost effective way to reach their consumers and drive consumption, real time
- Corporate is not, particularly online, meeting the needs of the local franchise market
These insights lead us to create a solution that:
- Maintains a relationship with the consumer on the level that they want to be involved with your business
- Develops this relationship by providing the consumer with what they want in the manner which best suites their needs (text messaging, phone, e-mail, web)
- Builds registrations and consumer following via high-value, fraud-resistant incentives
- Drives consumption, real time, at the store level
To see an example of our early work which incorporates some of our early ideas and to get more no-obligation information, please fill out the form below. We are really excited about our solution and what it has done for our current clients and we want to see it help other franchise local markets build their businesses and thrill their consumers.
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